IFAST “I AM”
This video was produced to as a “hype video” to get people excited about the level of technology, exercise science, physical therapy, and individual programming IFAST utilizes when working with the different professional, amateur, and former athletes that are clients. The script was written in a very confident, empowering, and direct tone to find and motivate the competitive athlete in all of us.
The video was shot on location in Indianapolis at IFAST and we utilized a BlackMagic Design Ursa Mini 4k and Sigma Art lenses for the production.
Script, Producer – IKECONIC
Production Agency – FME Studios
Photography – Bryan Kryder